---
title: '#25 - Anatomy of a Startup - Q&A with Marty WynKoop, co-founder of OrthoHelix (58 mins)'
type: 'episode'
url: 'https://doc.social/episodes/25-anatomy-of-a-startup-qa-with-marty-wynkoop-co-founder-of-orthohelix-58-mins'
show: 'Inside Orthopedics'
show_url: 'https://doc.social/podcasts/inside-orthopedics'
published: '2019-05-08'
audio: 'https://anchor.fm/s/69e1140/podcast/play/3173156/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2020-02-16%2F4f38a2859bb87a299d80bb122db137eb.m4a'
---

# #25 - Anatomy of a Startup - Q&A with Marty WynKoop, co-founder of OrthoHelix (58 mins)

## Summary

An inside look into a successful orthopedic startup (OrthoHelix) from inception to being acquired. The story is told by Marty Wynkoop, co-founder and head of operations, sales and marketing. Marty sharesnuggets ofwisdom on how to build value in an orthopedics startup, hiring, funding, developing products, focusing on profitability and more.

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