---
title: 'Experience Economy: How To Create Healthcare Events the HLTH Way (Rich Scarfo)'
type: 'episode'
url: 'https://doc.social/episodes/experience-economy-how-to-create-healthcare-events-the-hlth-way-rich-scarfo'
show: 'Faces of Digital Health'
show_url: 'https://doc.social/podcasts/faces-of-digital-health'
published: '2024-02-16'
audio: 'https://www.podtrac.com/pts/redirect.mp3/chrt.fm/track/3GF85E/traffic.megaphone.fm/DHT1666869228.mp3'
---

# Experience Economy: How To Create Healthcare Events the HLTH Way (Rich Scarfo)

## Summary

HLTH (https://hlth.com/) is an event where you will see a literal forest on one of the stages, be able to take a selfie with a unicorn mascot, and get perks like hlth branded pink nail polist on your entrance. In the last few years, HLTH has become the most flashy, visible and must-go digital health event in the US.

In this episode, Rich Scarfo, president of HLTH, talks about HLTH's approach to making events memorable, why HLTH is taking experience economy as a guiding principle in the investment in the scene at HLTH, networking tips, and why HLTH is coming to Europe in June 2024.

HLTH Europe (17-20 June 2024): https://europe.hlth.com/

www.facesofdigitalhealth.com

Newsletter: https://fodh.substack.com/