---
title: 'Would you Pay $2500 for a Preventative MRI Scan?'
type: 'episode'
url: 'https://doc.social/episodes/would-you-pay-2500-for-a-preventative-mri-scan'
show: 'Faces of Digital Health'
show_url: 'https://doc.social/podcasts/faces-of-digital-health'
published: '2024-07-15'
audio: 'https://www.podtrac.com/pts/redirect.mp3/traffic.megaphone.fm/DHT2643950458.mp3?updated=1721016619'
---

# Would you Pay $2500 for a Preventative MRI Scan?

You may not have heard about Prenuvo, but you probably know Kim Kardashian. Or perhaps you know about Prenuvo because of Kim Kardashian. Prenuvo offers whole-body MRI scans for $2500. About 3-4% of people get something discovered, 10% have detected changes that require follow-ups. Opinions about the

## Summary

You may not have heard about [Prenuvo](https://www.linkedin.com/company/prenuvo/), but you probably know Kim Kardashian. Or perhaps you know about Prenuvo because of Kim Kardashian.

Prenuvo offers whole-body MRI scans for $2500. About 3-4% of people get something discovered, 10% have detected changes that require follow-ups.

Opinions about the usefulness of these scans are diverse, with some hesitation on the clinical side.

At [HLTH Europe](https://www.linkedin.com/company/hltheurope/), the CEO [Andrew Lacy](https://www.linkedin.com/in/andrewllacy/) explained:

🤔 How Prenuvo uses influencer marketing to attract new customers,

🤔 whole-body MRI scans in light of other preventive whole-body scans and the emerging field of liquid biopsies,

🤔 affordability/ scans as a status symbol,

🤔 the future of prevention,

... and more.

www.facesofdigitalhealth.com

Newsletter: fodh.substack.com
