Developing countries are often seen as ideal test hubs for innovation: there’s no existing infrastructure to disrupt, the regulation permits a faster speed of adoption. However, like any market, African countries have their own specifics. How can you scale in Africa? Can you reduce the price of your consumer solution to the affordability of African consumers? Moka Lantum, based in Kenya, is an expert on the African healthcare market. He obtained his Doctor of Medicine training at Faculty of Medicine and Biomedical Sciences, University of Yaoundé, Cameroon; a Diploma in Nutrition and International Child Health, from Uppsala University, Uppsala, Sweden; a Doctorate in Pharmacology, from the University of Rochester, Rochester, New York. He is a graduate of the Masters in Health Care Management at the Harvard School of Public Health. He has rich entrepreneurship history of developing solutions for the African market.