Episode 5 – Building Your Reputation as a Niche Physician – with Dr. Peter Derman

In a competitive physician market, how do you make yourself stand out to patients and referral sources? 

In this episode, Kameron Helmuth and Lauren Oschman speak with Dr. Peter Derman about his journey to building a reputation within his community and specialty. They speak to the importance of allowing potential new patients to understand who you are before they even come in for their first appointment.

In this episode, we discuss:

  • How competitive gymnastics prepared Peter to be a spine surgeon
  • The importance of playing the long game to build a reputation 
  • The role social media can play for physicians
  • The pros and cons to having a niche within your own practice
  • And more!

Tune in now to hear why Peter feels taking extra steps online and in the office can build your reputation in the medical field! 

Resources: Vestia | Vestia LI | Vestia FB | Kameron Helmuth | Lauren Oschman | Dr. Peter Derman 


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