Leveraging Media in Building Your Medical Practice With Julie Forbes (Ep.21)

Traditional media may be dying, but it becomes a stepping stone to building your practice through digital media.

In this episode, Lauren Oschman and Kameron Helmuth are joined by reporter Julie Forbes, diving into social media and brand building as a practice and the role of traditional media in building your practice. Julie shares her knowledge of media, and provides tips to spread your practice and build relationships with reporters.

Julie discusses:

  • How traditional media are connected across the country
  • How to localize national news
  • The importance of practicing for on-camera appearances
  • Tips to maintain control over your interviews
  • And more

Connect With Julie Forbes:

Connect With Kameron Helmuth & Lauren Oschman:

About Our Guest:

Julie Forbes graduated summa cum laude from Missouri School Of Journalism and entered the television industry as a news anchor and reporter for 10 years. For the past 9 years, she has worked on the other side of the camera, consulting healthcare organizations in digital media.



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