Episode 87 – Narrow Podcasting for MedTech Marketing and Sales

What kind of podcast is NOT concerned with the number of listeners? A Narrow Podcast. It is concerned with who the listeners are. In this episode, I explain the concept of Narrow Podcasting and how it could be an important new type of content in support of Marketing and Sales.  I do use slides. If you want a copy of the slides let me know.  But listeners should understand very clearly. We discuss:

  • how it is different than podcasting in general
  • why podcasting should be considered as effective content
  • difference between video and podcasting
  • economy of implementation
  • an example of applying Narrow Podcasting to a healthcare specialty
  • and more..


Now Go Win Your Week!!

Toby Goodman’s website link

Narrow Podcasting by Toby Goodman link

Ted Newill’s LinkedIn Profile link 

More Medical Device Success podcasts link

Medical Device Success website link 

MedTech Leaders Community link

Link to Ted’s contact page 



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