Using Tech to Shape More Powerful Device Demos
Virtual Reality (VR) headsets are all the rage these days, but they’ve found particular use in medical device demos — not just to increase sales, …
Episode Parent: Medical Sales Accelerator
Leading with Personal Conviction featuring BioTissue’s VP of Marketing
What if the impact of your company’s work was so contagious, you could sense it in every conversation? Tiffany Matthews, VP of Marketing for BioTiss…
Hacking Human Behavior: Why Med Device Marketing Needs to Change
Every human has the same problem–regardless of how progressive our world is, our brain still processes life through the lens of survival. And this m…
Why Hard Work Isn’t Enough and What Leaders Need to do Instead
Working hard is essential for success. But it’s not a long-term solution for your leadership credibility. In fact, you may need to “unlearn” som…
Mentorship in medical device success featuring Mad Device Rep
While he’s known for roasting daily absurdities of rep life, Mad Device Rep is a must-follow on social and a wealth of knowledge about life in the m…
Physician-turned entrepreneur: The recipe for rescuing healthcare
Why do so few medical professionals start companies to address the problems that bother them in the industry? Preston Alexander says it has more to do…
Arming decision makers with the right data to close deals
Struggling to make sense of a mess of customer data in your sales process? At S2N Health (a strategic services and software provider to healthcare tec…
How to Expand Your Influence and Attract Opportunities with Johnny Caffaro
If you’re scared to begin building your presence on LinkedIn, you’re not alone. But the time is now, says Johnny Caffaro. A master at brand buildi…
Tips and techniques to avoid the default “No” in sales
Trying to gain access to a medical office or surgeon? Chances are, you're doing it wrong...or just like everyone else. And that's not good. In this ep…
Is your subconscious behavior holding you back?
What separates people who accomplish great things from those who spin their wheels? Mindset. Rhonda Petit is a sales and mindset mentor and author of …